Tactic.
The named, reusable method that a move applies; what works is learned tactic by tactic; the catalogue of the standard mechanisms people use to find product-market fit is rows of this register, each with the phase of the search it serves
Figure 1Tacticspecified
- kind
- row
- scope
- platform
- key
- its name
- store
- postgres
- family
- strategy
Fields#
| field | type | required | note |
|---|---|---|---|
name | text | yes | |
forecasts_against_effects | [id] | yes | |
phase | one of find the market | sculpt the offering | test the fit | build a beachhead | engineer demand | find demand | grow in a market | hedge | no | the phase of the search for product-market fit it serves; absent for a tactic of the plays alone |
mechanism | text | no | what the tactic does, in the field’s terms |
deciding_number | text | no | the number that says it worked, and its bar |
control | text | no | the control read in the same run |
known_failure | text | no | the way it goes wrong, and the answer |
applies_to_kinds_of_offering | KindOfOffering | no | empty means every kind |
applies_to_verticals | [text] | no | the vertical families it fits, by name; empty means every vertical |
library_method | text | no | the method of the methodology library it runs, by name, where one exists |
Routes that use it#
No route takes or returns Tactic directly. The record holds it, and the objects that point at it reach it.