---
title: "SpeedToLead"
description: "the delay from delivery to the first touch, read from two flows"
section: concepts
address: /concepts/speedtolead
contract: 0476e35e6e275db5
---

# SpeedToLead

the delay from delivery to the first touch, read from two flows

[figure: SpeedToLead is a definition at platform scope. The drawing shows its fields and the objects that they point at.]

| property | value |
|---|---|
| kind | definition |
| scope | platform |
| key | its name |
| store | postgres |
| family | leads |



## Fields


| field | type | required | note |
|---|---|---|---|
| `target` | `duration` | no | held only where routing is set up |
| `readings` | [Measure](/concepts/measure) | yes |  |
| `population` | [PopulationStatement](/concepts/populationstatement) | yes |  |



## Routes that use it
- [`/v1/read/speed_to_lead`](/reference/read/speed_to_lead) returns it