---
title: "BrandElement"
description: "one element of the brand by kind, the old layer's element kinds kept"
section: concepts
address: /concepts/brandelement
contract: 0476e35e6e275db5
---

# BrandElement

one element of the brand by kind, the old layer's element kinds kept

[figure: BrandElement is a value at none scope. The drawing shows its fields and the objects that they point at.]

| property | value |
|---|---|
| kind | value |
| scope | none |
| key | none |
| store | none |
| family | market |



## Fields


| field | type | required | note |
|---|---|---|---|
| `kind` | `one of logo \| icon \| mark \| texture \| illustration \| imagery \| photo \| shape` | yes |  |
| `address` | `address` | no |  |
| `artefact` | `hash` | no | the held file |
| `basis` | [Basis](/concepts/basis) | yes |  |
| `from` | `[hash]` | yes |  |



## Routes that use it
No route takes or returns BrandElement directly. The record holds it, and the objects that point at it reach it.